Digital Anti-Agency, Agency.

WE DOn't:

accept the norm.
believe Elvis is dead.
wear suits.
do crossfit.
know the Colonels' secret blend.
respond to RFPs.
have enough carparks.
assume the past dictates the future.
keep up with the Kardashians.
hate Mondays.
do banner ads.
expect you to have read this far.
have a receptionist.
hesitate to share an opinion.
believe the hype.

Digital Anti-Agency, Agency.

WE dON'T:

accept the norm.
sleep enough.
dance in public.
pump iron.
throw stones in glass houses.
know the Colonels' secret blend.
have enough carparks.
assume the past dictates the future.
have a receptionist.

stop believin'.
wear suits.
keep up with the Kardashians.
hate Mondays.
do banner ads.
expect you to have read this far.
think Kanye is the Messiah.
hesitate to share an opinion.
believe the hype.

accept the norm.
sleep enough.
dance in public
pump iron.
throw stones in glass houses.
have a receptionist.

know Colonel Sanders' secret blend.
have enough carparks.
assume the past dictates the future.
stop believin'.
wear suits.
keep up with the Kardashians.

hate Mondays.
do banner ads.
expect you to have read this far.
think Kanye is the Messiah.
hesitate to share an opinion.
believe the hype.

accept the norm, sleep enough, dance in public, pump iron, throw stones in glass houses, know the Colonels' secret blend, have enough carparks, assume the past dictates the future, stop believin’, wear suits, keep up with the Kardashians, hate Mondays, do banner ads, expect you to have read this far, have a receptionist, think Kanye is the Messiah, hesitate to share an opinion, believe the hype.

WE DO:
Digital
_

We saw successful organisations struggling to grow their Digital channels and repeatedly engaging agencies selling pre-packaged solutions without considering the business goals. So we started Overdose Digital. An anti-agency focused on strategically mapping your business goals to tangible outcomes through unique and disruptive strategies. We don't sell solutions, we produce business outcomes.

Leaders.

Our growing team of 80+ staff is headed-up in Auckland and Melbourne, with growing teams in Singapore, Sydney & Kiev. With a combination of seasoned industry professionals and young driven entrepreneurs, this combination of youth & experience facilitated the accelerated expansion of the business.

paul pritchard

GROUP COO &
MANAGING DIRECTOR

Laura Qureshi

Client Success
Director

ryan delaney

Creative Director &
Founder

martin carlill

managing director
Australia

Jorge florencio

managing director
Singapore

nikolai mouraviev

technical director
‍

jason mun

SEARCH & INSIGHTS
director

KIM DRAPER

CLIENT SUCCES
MANAGER

Kaustubh Joshi

client success
director

Kate Kennedy

PERFORMANCE
MARKETING LEAD

mARTIN COX

Technical Director
‍

Marty Jenkins-Lyttle

CAMPAIGN
MARKETING LEAD

Vincent Corneille

Performance
Marketing Lead
‍

Chris Britliff

TECHNICAL LEAD
‍
‍

Kathrin Goede-Hayes

Programme Manager
‍
‍

TODD WELLING

Group CEO &
Founder
‍

We work with a select group of partners to deliver long-term business outcomes; aligning digital strategies with business goals.

The traditional view of digital success is delivering functional solutions ‘on time’ and ‘on budget’. Set and forget; resulting in expensive, rudderless ships that look like speedboats, but perform like a dinghy. Agencies adapted to being remunerated on delivery, rather than fiscal outcomes, and subsequently excelled at up-selling go-faster-stripes for your new speed-dinghy. This model is broken.

Thus, we conceived anti-agency. Working in immersed relationships, with deep consumer empathy and being technology agnostic. One team, a partnership, motivated by common goals & shared success.

We don’t sell solutions.
We produce business outcomes.

Strategy, ideation, empathy and agility are pre-requisites for success in a crowded digital arena. Overdose fills the void between your business needs and functional delivery. Our approach and mindset ensure we love your business, as if our own.

Digital Direction.
Clinical Execution.

“Overdose intuitively understood our digital business goals & could extrapolate these out to a shared vision of success. They have become instrumental in guiding our technology roadmap by providing best of breed & future proof solutions across the entire business. Their expertise & agnostic approach means we have been able to quickly move to modern innovative solutions & become more responsive to our rapidly changing market needs.”

Jamie Whiting
Managing Director, Barkers Clothing

“Over the past two years, the Overdose team have worked closely with our team to deliver a transformation in the Ziera digital business. Financial results have far exceeded forecast which has been very pleasing in a tough commercial marketplace. A key attribute is their collaborative style - we feel like we are working with genuine partners rather than suppliers.”

Andrew Robertson
Managing Director, Ziera Shoes

“My number one “go to” for e-commerce. No other contributor from the market place has their strategic insight, creativity and efficient execution. An excellent team operating on leading-edge cloud infrastructure, able to deliver effective solutions at a pace, far exceeding any other agencies I have dealt with.”

Stefan Preston
Entrepeneur, Ingenio

Services.

We are a Full Suite Digital Commerce Agency, with capability to deliver across the full functional needs of high performing digital programs. Our services divisions are all lead by industry experts, and our Client Success process ensures clients have unfettered access to talent through our distributed retainer model.